FINAL Website Link

https://15-idow.wixsite.com/my-site-3

FINAL PRODUCT: ISSUE 1

 

FINAL PRODUCT: ISSUE 2

 

FINAL PRODUCT: WEBSITE

Home Page

Features Page

Contact Us/ Subscribe Page

Feature Article

Landing Page

PRODUCTION: Statement of Intent

 

Feedback on Coursework

 

·       Make Imy Moon bigger + and shorten cover lines , change one to someone else, align cover line

·       Change ‘10 fashion trends’ to true life

 

·       Move call to action to editor’s note – make it more obvious

·       More contents - Look at voice, Vous

·       Swap editors note w/ Featuring on Imy

 

·       Add to website, audio on video

·       Add text introducing main features of the mag – what is it about

FINAL: 30 Second Audio/Visual

 

PRODUCTION: Issue 2 - Working Contents Page

 

I decided to do a double page contents page because it gave me more space to include the editor's not and and image of the previous magazine, as well as a main image without it seeming too crowded - something I didn't want to replicate from magazines such as Take a Break.

Per the brief, I also included the the web address of my website on both contents pages.

I made sure that both contents pages had similar features in order to create a sense of branding. The fonts used are also found on Issue 1 contents, and the layout of the articles is similar.

PRODUCTION: Issue 1 - Working Contents Page

 

I decided to do a double page contents page because it gave me more space to include the editor's not and and image of the following magazine, as well as a main image without it seeming too crowded - something I didn't want to replicate from magazines such as Take a Break.

PLANNING: Issue 2 - Possible Contents pictures

 

PLANNING: Issue 1 - Possible Contents pictures

 

RESEARCH: Contents Page Inspiration

 

I want to mimic the layout of the marie claire contents page, with a main image being the focus of the page, as it makes the page seem less cluttered and busy. 

I do however like the GQ contents page, as the page numbers are obvious and clear. I may include this idea in my own contents page, with my feature articles having larger numbers to attract the reader, as shown in the GQ contents page.

PRODUCTION: Issue 2 - Working Cover

 

Follows a story about a women who subverting stereotypes surrounding women's fashion through her own clothing

PRODUCTION: Issue 1 - Working Cover

Follows the life of someone who lives an eco-friendly life, while giving tips as to how readers can do the same

                                                              

PRODUCTION: Changes

Originally, my first issue for my magazine was going to be the issue focussing on fashion stereotypes featuring Zara Morgan, and my second was going to be the one focusing of the environment featuring Imy Moon, which was also going to be the theme of my website.

However, I realised I would prefer to write an article on the fashion article and have this be the focus of my website as I also prefer the pictures I took on that particular shoot. As a result, Issue 1 will now be the environmental front page and contents, and Issue 2 and the theme of my website will be the fashion front page and contents.

PRODUCTION: Working Covers - Issue 2

 

PRODUCTION: Working Covers - Issue 1

PRODUCTION: Working Covers Colour Palettes

PLANNING: Pitch

Pitch from IsobelDowner

PLANNING: Photoshoot Potential Images

In all my photos, I directed the model(s) on how to pose, ensuring direct eye contact was kept, as I felt this would make the photos stronger. However I was aware that in some cases, such as the top middle photo, the lack of eye contact works better as it helps to show and emphasise a position of power, anchored by the planned low angle shot. I did take photos from this angle with a direct mode of address, however I felt that the photo shown looked more natural and more powerful. 

I was aware throughout the photoshoot that some images may be used as part of the website or as a double page spread, so I made sure that in all my photos, I varied the composition of the image, ensuring that there was space at the top for headlines, and places for cover lines, as well as ensuring to take some landscape for double-page spreads/the website.

The photo on the bottom left was not planned, but because I made sure to take lots of pictures, I was able to capture this with good quality. Given that I was able to direct the lighting for the more planned shots, when the model moved, and in this case began laughing, I was able to capture this photo with the lighting falling directly on her face, which I felt made the photo work really well.

Though i haven't edited these photos, I plan on going over them, especially the photos with a black background, and smoothing out the wrinkles in the background itself to make them look more professional.

 

What I learnt from this photoshoot:

- Lighting can change the image dramatically and so is extremely important

- Angles and direct eye contact are important - they can make the image really powerful

- Take loads of photos! Sometimes, unplanned photos can turn out really well, and a large selection is needed.

 

RESEARCH: Generic research - Textual Analysis 3

 

RESEARCH: Generic Research - Textual Analysis 2

 

RESEARCH: Generic Research - Textual Analysis 1

 

RESEARCH: Industrial Context - Bauer

 

What is it?

Bauer Media, which is part of Bauer Media Group is a privately owned media business, known for currently being the UK's No1 magazine publisher. It is now in its 5th generation family ownership, being originally founded in Hamburg in 1875. It operates within 13 countries and reaches around 200 million consumers around the world. As well as owning magazines such as Take A Break and Closer, it also Bauer Media Group also play a large part within the radio industry, owning radio stations such as KISS, Absolute Radio and Magic, through which around 20 million UK listeners are reached.

Taken from the Bauer Media website: https://www.bauermedia.co.uk/about/our-company

Bauer Publishing UK

Bauer first began publishing magazines in 1953, when Angling Times was launched which, as of June 2016 has a circulation of over 25,000. Three years later, Bauer also bought Motor Cycle News, which as of 2018 has circulation of over 56,000. Some of their Women's Weekly magazines include Take A Break, which was first published in 1990, and remains today the UK’s best-selling women’s weekly magazine, and TV Choice launched in 1999. They each have a circulation of over 369,000 and 1,041,000 respectively (https://www.abc.org.uk/product/7915 , https://www.abc.org.uk/product/8350)

RESEARCH: Industrial Context - History of Magazines

 

RESEARCH: Audience Profile

My primary audience is between the ages of 16 and 24 years old. They would be interested in and be passionate about human rights and equality as well as protecting the environment and avoiding global warming. BLM and feminism are two of the many movements they would support and advocate for. 

They would quite a high cultural competency, being active on social media, however are still aware there are things to be learnt. They like to travel, learn about different cultures and listen to music. They also like to gossip, hence reading my magazine and like to keep up with new trends.
 

RESEARCH: Focus Group

 

PLANNING: Magazine Brief

 

PLANNING: Reflection on Moderators Report

 

• It is best to have an overall design aesthetic throughout both editions of the magazine as well as on the website
• The best designs had multiple images on the contents page, which included page numbers
• Good to show features of "'cutting-edge' periodicals (e.g. Dazed and Confused)"
• DO NOT use actual magazine contents pages, however using actual magazine contents as place-holders are allowed
• Perhaps it would be good to look into InDesign for handling text - it is suggested Photoshop is not as good
• It is clear when someone has participated in detailed research about magazines in terms of their code and conventions (eg. "assessing the conventional size for text on a contents page"
• Less successful magazines tended to not follow the brief as strictly, meaning parts were missed, and did not adhere to the generic codes and conventions or expectations of the genre
• The front cover image should not be a medium close up or a close up, as there is no focus on the fashion, and instead the model themselves. 
• 'Call to action' is good to include, as it pulls attention to the website
• Brief states it is sold to retailers, so BARCODE NEEDED
• Quality of front cover = quality of the contents
• The weakest websites relied heavily on the templates provide on Wix, without personalising them
• Generally, home page was more detailed and stronger overall than the linked pages
• Some of the best work included 'lookbooks', 'make overs' and interviews with 'designers'